Turn Eid into a reason to visit every major mall.Design a prize mechanic tenants could adopt quickly,with on-ground hosts, digital check-in,and a single brand look across 14 locations.
OURAPPROACH
We shipped a playbook—kits, staffing guides, and social templates—so each mall could launch in days.Central reporting tracked redemptions, footfall lifts,and UGC volume in real time.
