Helping an icon brand maintain its status as the one of the best.

Rebecca Minkoff has been in the market for over 6 years and did not enjoy a great brand awareness.
BUZ was appointed to tackle the very pain point and help create content within the digital space

By accelerating the adoption of an agile mindset, we were able to deliver more frequent curated content, thus keeping pace with the changing digital habits of the consumers and fashionistas.