Conceiving and executing the inaugural Sport Impact Summit (SIS) in collaboration with co-founders.

Challenge:
To launch a meaningful and impactful event that inspires the sports community while addressing sustainability, a less-explored topic in the glamorous world of sports. The project required seamless integration of strategic partnerships and regional PR, with meticulous planning and execution.

BUZ’s Approach:
For BUZ, the task revolved around two critical pillars:

• 1. Strategic Partnerships: Identifying and collaborating with key stakeholders, including government offices and industry leaders, to ensure the event’s credibility and reach.
• 2. Regional PR: Driving awareness and engagement through an effective communication strategy and media outreach.

What began as a simple project evolved into a meticulously crafted agenda, strategy, and operational plan through countless hours of collaboration, stakeholder introductions, and government office visits.

Key Highlights

• Event Execution
• Ideas provided – such as a vibrant jazz & blues-themed gala for networking.
• Strategic idea of the impactful Dubai Declaration to drive news & relevance , setting a forward-looking vision for sustainability in sports

Delivering $1.8 million in PR value . Delivering strategy partnership with key stakeholders such as Dubai Economy & Tourism , Dubai Sports Council .